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Rick Saldan is an excellent
inspirational speaker who tailored the seminar to the needs of the
individual students being instructed. This office thanks the Mayors Office
of Information Services for having such a vendor.
Timothy K. Lynch
Office of Fleet Management
City of Philadelphia
Rick has a magical approach that provides a clear and
concise message specifically designed to the needs of his
audience. Rick will provide all the motivational magic you
will ever need, propelling your organization to the next
level of greater success.
Thomas Mulhern
Frontier Communications
Rick Saldan is a compelling and absorbing motivational speaker and
magician.I have been to five of his
Motivational Magic presentations and it is amazing how he keeps our
college audiences on the edge of their seats.
A highly entertaining performer with great comedy flair. Rich content to
increase students' productivity, peak performance and motivation. If you
need an outstanding motivational speaker for colleges, Rick is definitely
one of the world's greatest speakers and magicians!
Dr. Rob Gilbert, Sport Psychologist,
Montclair State University
Rick Saldan has the wit, wisdom and sorcery of a wizard. He
has a dynamic personality, and all will enjoy his
captivating stories, comedy and magic!
Dennis Slaughter
Credit Suisse First Boston
Rick Saldan delivers a first-class show! A pro in every
sense of the word. Funny, unique, entertaining and polished.
Brian Letscher, Actor
Hawaii Five-O, NCIS, Cold Case, Law & Order and The Mentalist.
Rick Saldan is a wonderful combination of master magician, comic
improviser and first class speaker. The audience loved his program, which
was music to our ears. If you love celebrity motivational speakers such as
Tom Hopkins, Dale Carnegie and Zig Ziglar, then you'll love Rick!
Dottie Burman, President
Burtley Productions, Inc.
Rick Saldan
is an incredibly talented performer and motivational speaker with great insight. He shares many powerful
motivational messages that will enhance your life for the better!
Jack Murray, President
Dream Illusions
Rick is one of the best inspirational speakers on
the scene today. Funny, fun loving and highly energetic. If you want to
make your next event into an extraordinary one, then invite professional
speaker Rick Saldan and his amazing Motivational Magic.
Andres Lara, President
Inspiration Times Magazine
Small But Mighty! Business Cards Pack a Wallop Author: Lillian D. Bjorseth, SP
They measure about 2" x 3 1/2."
They weigh less than 1/4 of an ounce.
They cost about a nickel or a dime.
And, they pack a powerful punch!
They are business cards, and they are your most effective, least expensive form of advertising. You can carry them with you day and night, on the ground and in the air, and they are always in a presentable format.
Because business cards frequently create your first impression and because they also have permanence, you need to design them with as much detail as you give to your personal image. After all, they represent your corporate image.
The initial image people consciously and unconsciously conjure up about your business card and other printed materials are based primarily on design, colors and stock type and weight.
Use the following guidelines in designing your business card:
1. Make it attractive and pleasing to the eye. While computers and software packages can make desktop publishers out of almost anybody, there’s real merit in hiring an experienced graphic designer to give your card a professional look. It can become your winning edge!
2. Include the necessary information. Today, that translates into a lot of verbiage. It means your name, company name, title, phone, fax and pager numbers, e-mail and web addresses. This alone often calls for professional talent since so much information has to be arranged in an easily read and understandable manner. Most people will automatically call the first number you have listed; therefore, make sure it is your phone number.
3. Use a heavy card stock. Unless you are using parchment paper, stay away from lightweight stock, especially the kind that will easily run through your printer. My research has shown that people say lightweight cards leave an impression of a business that is temporary and cheap ... certainly not building blocks for a new undertaking!
4. Use additional information if you company name is not descriptive of your business. Since Duoforce Enterprises, Inc., for example, does not describe my training and speaking business, I added the phrase, "the impetus for personal and professional growth" to my card.
5. Use the back of the card, if appropriate. A doctor, dentist or therapist may want to use it for appointment listings. A motivational speaker can print an inspirational message. A health club can use it as an invitation for a free visit. Anyone can use it as a calendar or as a discount on products or services. Don’t, however, put information there that is vital to your business like your web site address or e-mail, which I have seen done ... ineffectively.
6. Use the front as an enhanced marketing tool. A photographer friend of mine turns his originals creations into four-color business cards. A gift-basket owner does the same with baskets she has created. Professional speakers and Realtors often include their photos to increase recognition.
7. Stick to the standard size. Cylinder desk-top business card holders are pass? Avoid fancy cut-outs. Make sure yours fit the vinyl cardholders most people use. Spend the extra money on design.
Now, share your business card with someone and ask them these questions:
* Does it make a positive first impression?
* Does it tell them the nature of your business?
* Does it clearly tell them how to reach you?
* Does it pack a wallop?
Lillian D. Bjorseth is a rapport builder who helps Fortune 100 and entrepreneurs maximize interpersonal relations. She is president of Duoforce Enterprises, Inc., a speaking and training company, and its division, Better Business Contacts, a business leads organization with almost 20 chapters in the Chicago area. Before successfully starting her own two businesses, Lillian coached AT&T top executives in communication and media relations skills. She is the author of Breakthrough Networking: Building Relationships That Last book and audio tape series and the Nothing Happens Until We Communicate audio tape and workbook series. She can be reached at 630-983-5308, lillian@duoforce.com or www.duoforce.com
