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Rick Saldan is an excellent
inspirational speaker who tailored the seminar to the needs of the
individual students being instructed. This office thanks the Mayors Office
of Information Services for having such a vendor.
Timothy K. Lynch
Office of Fleet Management
City of Philadelphia
Rick has a magical approach that provides a clear and
concise message specifically designed to the needs of his
audience. Rick will provide all the motivational magic you
will ever need, propelling your organization to the next
level of greater success.
Thomas Mulhern
Frontier Communications
Rick Saldan is a compelling and absorbing motivational speaker and
magician.I have been to five of his
Motivational Magic presentations and it is amazing how he keeps our
college audiences on the edge of their seats.
A highly entertaining performer with great comedy flair. Rich content to
increase students' productivity, peak performance and motivation. If you
need an outstanding motivational speaker for colleges, Rick is definitely
one of the world's greatest speakers and magicians!
Dr. Rob Gilbert, Sport Psychologist,
Montclair State University
Rick Saldan has the wit, wisdom and sorcery of a wizard. He
has a dynamic personality, and all will enjoy his
captivating stories, comedy and magic!
Dennis Slaughter
Credit Suisse First Boston
Rick Saldan delivers a first-class show! A pro in every
sense of the word. Funny, unique, entertaining and polished.
Brian Letscher, Actor
Hawaii Five-O, NCIS, Cold Case, Law & Order and The Mentalist.
Rick Saldan is a wonderful combination of master magician, comic
improviser and first class speaker. The audience loved his program, which
was music to our ears. If you love celebrity motivational speakers such as
Tom Hopkins, Dale Carnegie and Zig Ziglar, then you'll love Rick!
Dottie Burman, President
Burtley Productions, Inc.
Rick Saldan
is an incredibly talented performer and motivational speaker with great insight. He shares many powerful
motivational messages that will enhance your life for the better!
Jack Murray, President
Dream Illusions
Rick is one of the best inspirational speakers on
the scene today. Funny, fun loving and highly energetic. If you want to
make your next event into an extraordinary one, then invite professional
speaker Rick Saldan and his amazing Motivational Magic.
Andres Lara, President
Inspiration Times Magazine
Leads + Sales = Profits! Author: John M. Hanevy
You have permission to publish this article electronically or in print, free of charge, as long as you do not modify the article in any way (minor editing is ok) and the resource box is included with a "hot" link. You may not sell this article. A courtesy copy of your publication
would be appreciated - usjazzfan5@yahoo.com
Title: Leads + Sales = Profits!
Word Count: 764
Author: John M. Hanevy
Email: usjazzfan5@yahoo.com
Leads + Sales = Profits!
(c) 2004 John M. Hanevy
In order to succeed with any business, you must make sales. In order to make sales you must get leads, in order to get leads you must advertise and promote your business! Leads+Sales=Profits! So what steps should you take to promote your new business?
The first thing you must decide is are you going to use paid or free advertising methods? One will cost you money, the other will cost you time. If you choose to use free ads online you must be prepared to post hundreds (literally) every day, as these markets are very saturated, and your ad can disappear in minutes! Free ads also are usually "non-targeted", meaning that you may or may not reach people who are interested in your business opportunity, or product. Free ads take a while to produce results, so you must be very patient and persistent if you choose this method.
Paid ads have a very big advantage over free
ads--they are usually very targeted, you can reach a very specific audience of qualified people--people who are definitely interested in a business opportunity, or specific product. You can place paid ads in ezines and on business websites. Just do a search for "home business ezines" (or similar phrases) and you should get a list of ezines to look at. You can also do a search for "ezine directory" and get a list that way.
Once you find some ezines that look interesting, subscribe to them first and make sure they reach people you want to target. Also, make sure they have some content and are not just a list of ads--people don't stay subscribed to these very long!
Whether you use free or paid advertising methods it is very important that you "target" your ads as much as possible. Targeted ads will produce results much faster than untargeted ones. Also, in general, paid ads will produce results faster than free--this has definitely been my experience! I use primarily paid ads, although I post free ads as well. Ideally, you should use a combination of free and paid advertising methods to promote your business.
Getting "qualified leads" is a problem every business owner has--that's why advertising and promotion are a constant necessity! In general, the more ads you place in "targeted" areas the more "qualified leads" you will receive--which should result in more sales, and more profits! But not everyone can afford to place large numbers of paid ads. There is an alternative to buying multiple paid ads.
Advertising co-ops collect funds from their members then place many targeted ads with that money. The leads received from these ads are distributed among the members of the co-op, with each share representing a fixed number of leads. The number of leads received each month by a co-op can, and does, vary month-to-month. The advantage to being a co-op member is that you benefit from many ads, not just one or two. If you were to place the same amount of ads yourself it would cost you much more than the co-op share price.
All advertising is a repetitive testing process--find a location, pick an ad to place there, track the results. Keep running ads that work, "fix" or stop running ads that don't. The key here is to track your ads! Tracking your results is very important so you don't waste time and money on bad ads!
When you are starting a home business, ask yourself--how will I promote this business? How will I generate leads for this business? How will I track my results? What training systems, or tools, are available to help me? Remember the formula : Leads + Sales = Profits! Find out which
tools will help you grow your business--then use them!
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Free Leads, free software, valuable audio and written training, and more when you join the IAHBE! Get over 00 in free bonuses (small s/h on some items)just for trying IAHBE risk-free for 30 days--you keep the bonuses even if you cancel! Learn more about this tool here :
https://www.ezinfocenter.com/8386234.430/IAHBE
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Get Free Leads, free software, valuable audio and written training, and other resources when you join the IAHBE! Get over 00 in free bonuses (small s/h on some items) as our gift to you just for trying IAHBE for 30 days--you keep the bonuses even if you cancel! Learn more about this tool here: https://www.ezinfocenter.com/8386234.430/IAHBE
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