Subscribe to newsletter

Sign up for his newsletter and get one of Rick's ebooks for free!


 

Rick Saldan is an excellent inspirational speaker who tailored the seminar to the needs of the individual students being instructed. This office thanks the Mayors Office of Information Services for having such a vendor.

 

Timothy K. Lynch

Office of Fleet Management

City of Philadelphia

 

 

Rick has a magical approach that provides a clear and concise message specifically designed to the needs of his audience. Rick will provide all the motivational magic you will ever need, propelling your organization to the next level of greater success.

 

Thomas Mulhern

Frontier Communications

 

 

Rick Saldan is a compelling and absorbing motivational speaker and magician.  I have been to five of his Motivational Magic presentations and it is amazing how he keeps our college audiences on the edge of their seats. A highly entertaining performer with great comedy flair. Rich content to increase students' productivity, peak performance and motivation. If you need an outstanding motivational speaker for colleges, Rick is definitely one of the world's greatest speakers and magicians!


Dr. Rob Gilbert, Sport Psychologist,

Montclair State University

 

 

Rick Saldan has the wit, wisdom and sorcery of a wizard. He has a dynamic personality, and all will enjoy his captivating stories, comedy and magic!

Dennis Slaughter
Credit Suisse First Boston

 

 

Rick Saldan delivers a first-class show! A pro in every sense of the word. Funny, unique, entertaining and polished.

Brian Letscher, Actor

Hawaii Five-O, NCIS, Cold Case, Law & Order and The Mentalist.

 

 

Rick Saldan is a wonderful combination of master magician, comic improviser and first class speaker. The audience loved his program, which was music to our ears. If you love celebrity motivational speakers such as Tom Hopkins, Dale Carnegie and Zig Ziglar, then you'll love Rick!

Dottie Burman, President
Burtley Productions, Inc.

 

Rick Saldan is an incredibly talented performer and motivational speaker with great insight. He shares many powerful motivational messages that will enhance your life for the better!

Jack Murray, President
Dream Illusions

 

Rick is one of the best inspirational speakers on the scene today. Funny, fun loving and highly energetic. If you want to make your next event into an extraordinary one, then invite professional speaker  Rick Saldan and his amazing  Motivational Magic.

 

Andres Lara, President

Inspiration Times Magazine

 
 

Heir to the King....
Author: Puneet Tiwari

Every off and on, the marketing divas have been advocating effective customer relationship as the best means towards succeccsul marketing portfolio. However, this idea, though seems rational, lacks a few ground realities. The idea here is not to contradict what is already said and published, but to suuplement the approach with a fresh angle.

In the FMCG parlance, firms in India usually operate on a distributor-supplier-retailer structure. This means that a product traverses from the company's depots to the distributors who are appointed by the company itself on a regional basis or as the need may be.Each distributor is supplying to a number of retail outlets as well as wholesale suppliers who in turn suply to the retailers alongwith individual customers. In this way these middlemen help the product towards most esteemed customers. This process seems very smooth as on papers but certain malpractices have crept in which result in losses to the company and hamper its objective of making customer a king.

One of the most important part of the structure is the point of sale or the retail outlet where the customers purchase their products. Most of th FMCGs entrust their distributors and consider their responsibility only upto manufacturing and transporting it. Now it is left to those handful of distributors to distribute the product according to their free will. Hence the customers never get into real touch with the company.

Another practice which has caught up is to grab various promotional schemes provided by the company for the retailers or customers,for that matter. Ineffective communication on part of companies with lousy attitude of managers may at times leave a naive retailer or an uninformed customer dissatisfied.

At times this skullduggery amounts to the extent of a supplier refusing a company's products. Rather, it prefers the competitor's products with better management in place.
It is therefore high time when the companies should identify the retailer as the heir to the so called "King".







--------------------------------------------------------------------------------

MBA student, India

--------------------------------------------------------------------------------