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Rick Saldan is an excellent inspirational speaker who tailored the seminar to the needs of the individual students being instructed. This office thanks the Mayors Office of Information Services for having such a vendor.

 

Timothy K. Lynch

Office of Fleet Management

City of Philadelphia

 

 

Rick has a magical approach that provides a clear and concise message specifically designed to the needs of his audience. Rick will provide all the motivational magic you will ever need, propelling your organization to the next level of greater success.

 

Thomas Mulhern

Frontier Communications

 

 

Rick Saldan is a compelling and absorbing motivational speaker and magician.  I have been to five of his Motivational Magic presentations and it is amazing how he keeps our college audiences on the edge of their seats. A highly entertaining performer with great comedy flair. Rich content to increase students' productivity, peak performance and motivation. If you need an outstanding motivational speaker for colleges, Rick is definitely one of the world's greatest speakers and magicians!


Dr. Rob Gilbert, Sport Psychologist,

Montclair State University

 

 

Rick Saldan has the wit, wisdom and sorcery of a wizard. He has a dynamic personality, and all will enjoy his captivating stories, comedy and magic!

Dennis Slaughter
Credit Suisse First Boston

 

 

Rick Saldan delivers a first-class show! A pro in every sense of the word. Funny, unique, entertaining and polished.

Brian Letscher, Actor

Hawaii Five-O, NCIS, Cold Case, Law & Order and The Mentalist.

 

 

Rick Saldan is a wonderful combination of master magician, comic improviser and first class speaker. The audience loved his program, which was music to our ears. If you love celebrity motivational speakers such as Tom Hopkins, Dale Carnegie and Zig Ziglar, then you'll love Rick!

Dottie Burman, President
Burtley Productions, Inc.

 

Rick Saldan is an incredibly talented performer and motivational speaker with great insight. He shares many powerful motivational messages that will enhance your life for the better!

Jack Murray, President
Dream Illusions

 

Rick is one of the best inspirational speakers on the scene today. Funny, fun loving and highly energetic. If you want to make your next event into an extraordinary one, then invite professional speaker  Rick Saldan and his amazing  Motivational Magic.

 

Andres Lara, President

Inspiration Times Magazine

 
 

The Rock and Ripple Effect
Author: Kim Duke

Imagine you’ve just thrown a rock into a pond. SPLASH! Ripples begin extending around the point where the rock hit the water. An interesting observation is that the ripples closest to the rock are actually the smallest ones. Then each ripple creates another larger ripple…until finally it disappears.

Welcome to the world of selling!

Contrary to popular belief – it’s not just the big things you do that create interest. Sure we get attention when we get a new customer or project – but the ripple effect doesn’t stop there. In order to attract customers we need to be doing 3 activities on a consistent basis.

KNOW THE ROCK YOU ARE DROPPING

Guess what? You have to know who your perfect customer is. If you don’t – your company will attract a hodge-podge of customers, a few drips or none at all. Clarity is critical in developing a consistent stream of sales.

Which target audience bests suits your product?
Where are they located?
What motivates them to choose your product?
Why should they choose you instead of your competitor?

SKIPPING STONES DON’T WORK

Skipping stones may go the distance but they have very little impact. I am much better at dropping rocks – plus I won’t break a fingernail! In order for you to create a ripple effect for your business – you have to be continually dropping rocks.

Take a tip from the advertising world – top of mind awareness is always their goal. How do you achieve this? By constantly ensuring you are in front of your potential perfect customer. You also don’t need a big budget to do this!

Attend association meetings your perfect customers would join. Have marketing materials that create the WOW factor. Absolutely DO NOT – I repeat – DO NOT CREATE A BUSINESS CARD ON YOUR COMPUTER. Homemade business cards are not rocks – they are little pebbles – and they don’t make a positive impact on your future or existing customer.

NEVER LOSE SIGHT OF THE RIPPLES

Referrals are one of the ripples you want to see in your business. This only happens by treating ALL of your customers with care and attention – ALL the time! One ripple method is using thank-you cards. If someone gives you a lead, helpful information, or buys from you – you MUST send them a thank-you card within 7 days. The faster the better. Handwritten and not just with your signature. Show appreciation to customers and to those who help you! It creates ripple effects beyond your wildest imagination!

Copyright© 2005






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Sales Diva, Kim Duke of The Sales Divas helps women biz owners and entrepreneurs attract amazing clients and customers, effortlessly! To learn more about increasing YOUR sales - and to read her FREE how-to-articles, visit her website http://www.salesdivas.com

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