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Rick Saldan is an excellent
inspirational speaker who tailored the seminar to the needs of the
individual students being instructed. This office thanks the Mayors Office
of Information Services for having such a vendor.
Timothy K. Lynch
Office of Fleet Management
City of Philadelphia
Rick has a magical approach that provides a clear and
concise message specifically designed to the needs of his
audience. Rick will provide all the motivational magic you
will ever need, propelling your organization to the next
level of greater success.
Thomas Mulhern
Frontier Communications
Rick Saldan is a compelling and absorbing motivational speaker and
magician.I have been to five of his
Motivational Magic presentations and it is amazing how he keeps our
college audiences on the edge of their seats.
A highly entertaining performer with great comedy flair. Rich content to
increase students' productivity, peak performance and motivation. If you
need an outstanding motivational speaker for colleges, Rick is definitely
one of the world's greatest speakers and magicians!
Dr. Rob Gilbert, Sport Psychologist,
Montclair State University
Rick Saldan has the wit, wisdom and sorcery of a wizard. He
has a dynamic personality, and all will enjoy his
captivating stories, comedy and magic!
Dennis Slaughter
Credit Suisse First Boston
Rick Saldan delivers a first-class show! A pro in every
sense of the word. Funny, unique, entertaining and polished.
Brian Letscher, Actor
Hawaii Five-O, NCIS, Cold Case, Law & Order and The Mentalist.
Rick Saldan is a wonderful combination of master magician, comic
improviser and first class speaker. The audience loved his program, which
was music to our ears. If you love celebrity motivational speakers such as
Tom Hopkins, Dale Carnegie and Zig Ziglar, then you'll love Rick!
Dottie Burman, President
Burtley Productions, Inc.
Rick Saldan
is an incredibly talented performer and motivational speaker with great insight. He shares many powerful
motivational messages that will enhance your life for the better!
Jack Murray, President
Dream Illusions
Rick is one of the best inspirational speakers on
the scene today. Funny, fun loving and highly energetic. If you want to
make your next event into an extraordinary one, then invite professional
speaker Rick Saldan and his amazing Motivational Magic.
Andres Lara, President
Inspiration Times Magazine
NEW YEAR'S REVOLUTION Author: C.J. Hayden
No, that's not a typo in the title. Resolutions are easy; most of us make them at least once a year. A revolution, on the other hand, is something you may not have made since you started your business.
Starting a business is actually quite revolutionary. When you began yours, there were probably many details of your life that changed. Some of those changes were intentional, others accidental; some you liked, some you didn't. Other changes you always meant to make just never happened.
Is your business everything you meant it to be? Is it giving you all that you wanted? Are you satisfied, even delighted with the way your life as a business owner is turning out? If not, perhaps it's time to make a revolution. Here are some revolutionary ideas you might consider:
1. Serve only those clients you care about and enjoy being with. When you work with people you don't enjoy, everything becomes a struggle. Your clients are a key part of your business. You wouldn't hire someone you didn't enjoy working with, so why let them hire you?
Begin today to let go of clients you find difficult to work with, and start seeking out those you really had in mind when you started this business. Have the courage to refuse new clients that don't fit your picture of who you most want your business to serve.
2. Make a plan to reach your income goals. Unless you are independently wealthy, your business not only needs to support you, it needs to provide for your future. Setting goals for your desired income level is a good first step, but to reach those goals, you need a plan.
Create a financial model for your business. How many clients, appointments, billable hours, or contracts will it take to generate the income you want? How much of your time will be required to do that amount of work and do the marketing required to get it? How much money will it cost you in overhead, marketing costs, and admin help? Does the model work?
3. Take enough time for yourself and those you love. The number one reason entrepreneurs name for going into business is time -- more to spend with their families, more flexibility in work hours, or simply more control over how their time is spent. But how many of us actually get this?
Most entrepreneurs spend either too much time struggling to get clients and earning too little money, or become victims of their own success, working too many hours to fulfill clients' demands. You can overcome these problems by combining the financial modelling described above with the approach to marketing outlined below. And don't forget, if you earn enough, you can hire all the help you need.
4. Do more of the work you like doing and less of what you don't. If you're not enjoying the work you do, there's no one to blame but yourself. After all, you're the OWNER of this enterprise. If you can do different work in the same business, start now to make the shift. Loyal customers will follow you if you're still offering services they need.
If more rewarding work would require a new business, join the ranks of the serial entrepreneurs. You started and ran one business, why not another? Life is much too short to do work you don't enjoy, and it doesn't make much sense if you're working for yourself!
5. Build a marketing system that really works. The definition of a system is a selection of related components arranged in a specific order to achieve a common end. Does this describe your marketing? Or is it more like a hodgepodge of random elements jumbled together without a clear goal?
If you want better clients, more money, more time for yourself, and more enjoyable work, an effective marketing system may be the universal solution. Don't know how to build one? Make this the year you learn. Already know how but haven't built it? Get support from a colleague, mentor, coach, or group to make it happen. Have a system but aren't using it? Pull your plan out of the drawer and re-commit to doing what it takes to have the business you always dreamed of.
C.J. Hayden is the author of Get Clients NOW! Thousands of business owners and salespeople have used her simple sales and marketing system to double or triple their income. Get a free copy of "Five Secrets to Finding All the Clients You'll Ever Need" at http://www.getclientsnow.com
